THE COMPANY
PROJECT
Julisa offers an elevated collection of handmade, everyday bracelets featuring high quality beads and custom sizing.
Website coming soon!
(You can shop at their Etsy store for now.)
Brand Identity
Packaging
Website
THE BRIEF
Julia + Lisa are two sisters who originally started Julisa as a hobby. Once the business started growing, their DIY branding felt misaligned from the longterm brand vision they had. So they hired me to create a custom brand experience that would support their vision as they continued to expand the company.
Julia and Lisa wanted a brand identity that felt feminine, elegant yet relatable and highly custom to reflect those same qualities in their bracelets. We created a unique color palette with a rich teal as the main color, contrasted with a variety of other fun and feminine hues. Their custom brand pattern is their favorite asset and carries the identity across packaging, social media, website and more.
